Class: Intro to Portfolio Planning
Term: Spring 2017
Context
Most companies, if not all, have fallen victim to the product that should have never existed. Deciding which products to send to the graveyard is just as important as determining which products to move forward with. Portfolio planning is all about selecting which products help a company achieve its business objectives.
Project
Over this six-week course, I developed a hypothetical portfolio plan for the audio electronics company JBL. A selection of pages is included below.
